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Five More Powerful Ways to Use Traffic Data and Analytics

In our last blog post we discussed how increasing demands on municipalities in the midst of shrinking budgets and overstretched departments make traffic management difficult. The good news is adopting a data-centered approach can help you do more with less.

Let’s take a look at five more reasons adding data and analytics to your traffic management program is a great idea.

Reason #4 Request Speed Limit Change

Let’s suppose that despite all your efforts to slow speeders on a road, your reports show no discernable decrease in average speed or in the number of speeders, pointing to the need to ask the DOT to perform a traffic study.

Does filing this request mean more paperwork for you? Probably not, if you’re using a cloud-based system in which traffic data is automatically uploaded in real time and available for generating custom reports. If the DOT requests additional speed data, you’ll be able to furnish it quickly and with greater accuracy than if you had to manually collect the data and perform ongoing file management to produce reports; your centralized data repository will provide the reports you need with just a few clicks.

Reason #5 Resource Prioritization

Between budget cuts and hiring freezes, careful utilization of your resources is extremely important. With access to  traffic statistics, such as peak speed violation times and locations ranked in order of quantity and severity of violation, law enforcement can effectively allocate officers to areas where speed enforcement is critical, and public works departments can better plan and execute traffic management strategies. As mentioned in our previous post, some traffic management reporting systems can compile this data for you using parameters you provide, such as time of day, day of the week or by a specific list of locations.

When you can quickly retrieve a timely report that ranks enforcement priorities for you, it takes the guesswork out of allocating personnel where they will be most effective, which maximizes resources and budgets.

Reason #6 Proof of Success

There are many instances where your agency is called upon to prove the success of your traffic calming and traffic safety measures. Some are related to finance. Other times the reasons are more focused on community relations.

Police departments are frequently called upon to speak at community “town hall” or HOA meetings on issues related to traffic calming or safety. Other times, city agencies  need to address resident complaints of speeding on a particular street or neighborhood. When you have access to traffic analytics, you can run reports and pull statistics before meetings to share program results. Many All Traffic Solutions customers tell us they share TraffiCloud reports regularly on their websites or email reports directly from TraffiCloud to HOAs. The HOAs post the information on their websites or publish it in monthly community newsletters.

There’s no better way to provide positive, immediate proof of the improvements you have made than with timely, well-organized reports that use colorful graphs and charts to draw attention to the data.

Reason #7 Long-term Planning

It is important to identify long term tasks and with the help of traffic data and analytics that can be possible.

Traffic data can help identify what your agency will require in the future in terms of traffic safety and enforcement. Analyzing traffic data allows law enforcement to identify the locations and severity of safety issues in the community to see which are trending upward and will require more long-term solutions, such as adding more traffic lanes or signals. For municipalities the data is enormously helpful in planning and budgeting for road improvements and construction.

Reason #8 Holistic View of the Future   

More and more municipalities are sharing data between agencies so that everyone can benefit from a larger, integrated database that paints a more holistic picture of the future.

For example, when law enforcement shares data on traffic volume by hour with the public works department, the latter can use that intelligence to plan the best times to assign road crews on a neighborhood street. Law enforcement may want to use count and classification data gathered by the public works department to identify where trucks or motorcycles are speeding through neighborhoods and other reasons why additional traffic enforcement may become necessary.

The city’s traffic engineers will find vehicle count data useful in determining how long to make turning lanes or identifying stretches of road where they may need to reroute trucks away from heavy local traffic. Urban planners can use traffic data intelligence to plan new business and shopping districts, parking facilities and residential developments.

When public agencies share their data, everyone benefits from the combined pool of intelligence it creates.


If you’re ready to simplify and streamline the collection, management and distribution of traffic data in your agency or department, we’re here to help. Contact All Traffic Solutions today.


Blog, Traffic Stop Blog

Three Powerful Ways to Use Traffic Data and Analytics

As your municipality becomes more populated and industry continues to grow, your roads have become more congested. In the past, increased traffic has meant assigning more personnel to carry out the important, never-ending task of managing traffic speed and safety. It’s difficult to assign more personnel when your budgets are shrinking and your resources are already overburdened. You need to approach the problem from a new perspective—one that leverages the technology at your fingertips with cutting-edge automation that makes it even more impact. Simply put, the answer better traffic management isn’t more manpower; it’s better traffic data and analytics.

Let’s take a look at three compelling reasons to use a data-centered approach to traffic management.

Reason #1 Obtain Grants and Funding

When you apply for a grant or other funding to support traffic calming and safety initiatives the competition can be significant. Your application is considered among hundreds of others, so how can you ensure that your grant application stands out from the pack?

The fact is that you are more likely to obtain funding if you demonstrate (1) that you have sufficient need and (2) the ability to accurately measure results. So, how do you demonstrate these two points? Data and analytics.

Fast, centralized access to comprehensive traffic data and analytics provides proof of need and accurately measures results by allowing your team to generate and distribute reports on demand for rapid response and simplified measurement.

Reports that are helpful in demonstrating your funding needs include:

  •  Site-specific speed summaries
  • 85th percentile volumes by day and time
  • Speed-limit-to-average-speed comparisons

Reports that measure success over time include:

  •  Traffic sign effectiveness reports, which chart the percentage of vehicles slowed by a specific radar speed display
  • Volume by compliance reports that display the number of vehicles that are speed-limit compliant, those inside the speed threshold, and those violating the speed limit by a predetermined percentage

By running the same report for two different time periods, you can compare the “before” and “after” data to track net changes and prove success.

Reason #2 Justify a Budget Request

Similar to when your department or agency submits a grant application, data analytics can be enormously helpful at budgeting time. When requesting funds for traffic calming and traffic safety initiatives, the extent to which you can show legitimate need now and results later can mean the difference between a thumbs up or thumbs down from the financial decision makers.

Another factor in your ability to secure budgeting approval is whether you can demonstrate how the community will save money by making staff and traffic engineers more efficient and effective. One way to accomplish this is by being able to accurately identify where officers should be deployed for maximum impact. For example, All Traffic Solutions TraffiCloud™ Enforcement Priorities Report lists recommended enforcement priorities ranked by site, time of day, and day of the week.

With quality data, like that generated in the TraffiCloud Speed Summary report, you can also determine when and where traffic studies are most needed.

This chart illustrates how TraffiCloud has the capacity to organize data so users can clearly determine when and where traffic control is needed

A TraffiCloud speed summary report provides visual to determine when/where traffic studies are needed.

Flexible, informative reports on all your traffic devices in one place and available from an Internet connection save staff considerable time because they no longer have to deal with manually collecting and entering data into spreadsheets. Less time spent on paperwork means greater accountability and more time analyzing data rather than recording it.

Reason #3 Clear Complaints

You know the importance of following up on neighborhood complaints regarding speeding. Addressing their concerns in a timely manner improves community relations and helps reduce paperwork for your staff.

At times, these complaints prove to be more of a perception problem. Other times there is cause for concern and remediation, but being able to prove or disprove speed issues often involves Lidar guns and manual data entry. How can you improve the process?

One solution is to first install a speed radar display on the road in question. Place the display on the road in “stealth mode” so that it can covertly gather speed data without appearing to be operational to passing drivers. If the data shows that most everyone is obeying the speed limit, you can clear the complaint without using considerable resources. If there is a problem, you know that you need to take action, such as requesting that a police officer with a Lidar device be assigned on the road for enforcement.

Using a web-enabled Lidar gun like DragonEye that records and transfers speed data to a central online location in real time, officers can collect and access more accurate data. This data can be analyzed using a reporting tool that’s built into your traffic management solution to measure success.

In our next post, we’ll share more reasons you need traffic data and analytics. If you would like to simplify and streamline the collection, management and distribution of traffic data in your municipality, we’re here to help.




Blog, Traffic Stop Blog

Curing the Headache of Vehicle Count and Classification with Sensors

You’ve been asked to gather vehicle count and classification data on a particularly speed-prone stretch of road. The thought of installing road tubes is stress-inducing, and the task itself is unsafe and burdensome.

First, you have to securely fasten the tubes to withstand the wear and tear of many cars passing over them. The process is time-consuming and you have to halt traffic, creating unwanted congestion. And there’s the likelihood that the equipment will become damaged or vandalized, meaning repairs or replacement are a possibility. Then, when you want to collect the data, someone has to drive to the device again. Safety, resources, and schedule are all put to the test. What a headache!      

Many DoTs, like the Missouri Department of Transportation (MoDOT), are making the switch to a safe, more effective vehicle count and classification solution that uses sensor technology rather than physical contract with vehicles. For MoDOT, one winding road, in particular, had posed many risks to drivers and traffic technicians.  They decided to install StatTrak from All Traffic Solutions, a sensor-driven device that provides both accurate, reliable traffic data and the means to download data remotely over the Web. StatTrak was installed quickly and easily on a pole on the side of the road rather than on the road itself. There was no interruption of traffic flow upon installation, and the lightweight device could be taken down in a matter of minutes and reinstalled at another location.

StatTrak is unique in that it can capture data for more than just one lane of traffic going in one direction. Check out the visual below.

Vehicle count and classification devices should count traffic in multiple lanes and directions.

Vehicle count and classification devices should have the ability to count traffic in multiple lanes and directions.


Once captured, data is uploaded automatically to a secure cloud-based ecosystem called TraffiCloud, which allows users to remotely access the device from any Internet connection, run and distribute reports to the right people for review and analysis, and even check for tampering and battery power.

Traffic engineers explain that the ability to manage counter classifiers remotely via an Internet connection is a huge advantage. They can collect the timely, accurate data they require to complete traffic studies without endangering the installer or taking hours out of the field. Traffic counting and classification are no longer a headache for DoTs and traffic engineers who use sensor-driven devices like StatTrak, and with the help of TraffiCloud data can be gathered, analyzed and shared with ease.

Now when MoDOT traffic technicians need vehicle count and classification data, they can rest assured that the process will be safe, simple, and secure.


Blog, Traffic Stop Blog

Smart Safety Initiatives for Managing Complex Traffic Safety Challenges

 From the whitepaper “Smarter Cities:  5 Ways to See Results in 2017” (Download now)

In our previous posts, we’ve discussed how properly ‘agile’  smarter transportation projects can provide results now while at the same time laying the foundation for long-term smart cities success, and how you can build a culture of Data-Driven Decision Making to Leverage up-to-the-minute data to manage your ever-changing traffic landscape, and reviewed some key initiatives in Smart Traffic Congestion.

Today we are walking through our third recommendation:   Smart Safety Initiatives timeto5313

Technology has brought rapid advancements in the evolution of today’s smart cities, and new ways to manage complex traffic and safety challenges.

New technology-driven tools and devices are more versatile, affordable and compact, with many options available:  

  • Radar speed displays alert drivers to their own speed so they can slow down accordingly; some are equipped with strobe lights that flash when drivers exceed the speed limit by a preprogrammed amount. Connected displays can also alert law enforcement, and tell you how many drivers are speeding at what times of day to direct enforcement efforts precisely, optimizing resources.
  • Variable message signs dynamically display important information on anything from traffic delays and construction to updates on parking availability and inclement weather. Some can alternate between multiple messages and can display images as well as text.
  • Conditional sensor messaging incorporate sensor or network data into messages on variable message signs and displays. Built-in sensors collect and transmit traffic or parking data in real time for safety management, information-sharing, analysis, and resource optimization. Data values can be incorporated into any position in a preestablished message. For example, a work-zone sign that reads “Time to end of work zone is X” will include the current travel time as it changes during the day or night, to help drivers make travel route decisions. You can integrate flood sensors with dynamic messaging signs to warn and divert drivers automatically in the event of high water. Sensors can let drivers know there is a train approaching, and recommend alternative routes. Temperature sensors can alert to freezing conditions and dynamically slow the speed for incoming traffic with variable speed limit signs



Blog, Traffic Stop Blog

Smart Traffic Congestion Management- Why Communication is Key

From the whitepaper “Smarter Cities:  5 Ways to See Results in 2017” (Download now)

In our previous posts, we’ve discussed how properly ‘agile’  smarter transportation projects can provide results now while at the same time laying the foundation for long-term smart cities success, and how you can build a culture of Data-Driven Decision Making to Leverage up-to-the-minute data to manage your ever-changing traffic landscape.  

Today we are walking through our second recommendation:   Smart Traffic Congestion Management

As a city grows and thrives, traffic congestion is an inevitable problem that must be addressed on an ongoing basis. Backups can cause road incidents and road rage, and adversely affect commerce, road work efficiency, emissions levels and fuel consumption (which drives gas prices up), event attendance, the ability to attract businesses, and a host of other negative outcomes.

The degree to which cities can proactively address traffic congestion over the long term is key to their ability to support business, serve their citizens, and maintain a higher quality of life. Fortunately, there are intelligent traffic applications—thanks to the Internet of Things (IoT) —that are highly effective for communicating with drivers, and keeping traffic flowing and more evenly distributed.

Virtual drive times

Anyone who’s ever contemplated which route to take home, only to find themselves parked on the freeway minutes later has experienced high levels of frustration. If only they had known about that pile up ahead they could have chosen another option; now they can do nothing but wait.Virtual drive times

Providing commuters with updated virtual drive times before they hit the road gives them the information they need to steer clear of congested roadways and other high problem areas.

Many municipal, corporate and campus parking garages are now equipped with virtual drive time signage that displays a map of the surrounding area with current travel times to main roads, bridges, and tollways. Signs like these are also popping up in hotel lobbies, airport car rental areas, and public elevators.

The signs are connected to an app that is fed GPS-based data which in turn updates the map. Dynamic recommendations of alternate routes are based on travel time thresholds. There is no need for any fixed speed sensing infrastructure, and the signs can be programmed to display different travel areas.

Time to Destination

Like virtual drive time signs, time to destination messages alerts drivers to up-to-the-minute travel times updated constantly on a connected changeable message board. They can be used to convey information for frequently traveled destinations such as the business district, main highway, airport, etc. so drivers can make more informed travel decisions and experience a higher comfort level while on the road—and traffic gets distributed over a larger perimeter.

Event traffic management

Stadiums, convention centers, festivals and concert venues attract tourists, sports enthusiasts, business professionals and others to visit your city and make it a more desirable place to relocate. These attractions are also prime locations for traffic jams and bottlenecks, as cars pack the freeway and nearby roads to drive there; only to circle and re-circle the area in search of a place to park.  


Your city needs to have a well-executed, integrated approach to managing the onslaught of vehicles on their way in and out of large events, to keep traffic flowing, and both drivers and pedestrians safe from harm. Fortunately, there are devices available that can help you accomplish this.
Portable, variable message signs installed at strategic locations, either on posts or on trailers, can direct drivers to event locations, available parking or back to main thoroughfares. These signs have the advantage of being programmable remotely, so authorized personnel do not have to physically travel to each sign to program them, check the battery or change the message. Some signs have the capability to store, display and rotate more than one or two messages, and when not in use at an event they can be repurposed in other locations.

Blog, Traffic Stop Blog

Data-Driven Decision Making Equals Better Traffic Management Outcomes

From the whitepaper “Smarter Cities:  5 Ways to See Results in 2017” (Download now)

In our previous post, we discussed how properly ‘agile’  smarter transportation projects can provide results now while at the same time laying the foundation for long-term smart cities success.   Today we are walking through our first recommendation: Data-Driven Decision Making

Leverage up-to-the-minute data to manage your ever-changing traffic landscape.TraffiCloud Report

To support its request to increase the speed limit on a local road, the Department of Public Works submits a traffic study to the Department of Transportation that includes an analysis of vehicle speeds at different times of day over an extended period. The report shows clear proof that the current speed limit is too low; DoT reviews and grants the request.

County police officers provide the traffic court judge with undisputable recorded evidence of individual traffic infringements by vehicle, making it possible to clear the docket faster and reduce officer time spent in traffic court.

A busy university assesses capacity at each of their campus parking lots to determine space availability at different times and days— to better manage class schedules, event planning, and security requirements.

If this sounds like a pipe dream, it’s not. A cloud-based solution, such as TraffiCloud™ from All Traffic Solutions, securely collects and stores data from all traffic devices and makes it possible for municipalities, law enforcement, and enterprise companies to download and share report-ready data remotely from any Internet-ready device. With immediate access to complete and actionable traffic and parking data, these entities can prioritize issues, utilize resources more effectively, do a better job of calming traffic, reduce congestion and emissions, control costs and generate analyses for long-term planning of transportation safety programs, parking availability, road construction and other critical transportation-related initiatives.

Providing real-time information access to citizens is important as well. “Developing ‘smartness’ in the eye of the citizen means developing contextual applications for them,” said Bettina Tratz-Ryan, research vice president at Gartner. For example, a smartphone parking app can direct commuters and shoppers to the closest available parking spots—reducing traffic congestion, maximizing facilities revenue, getting people to work on time and fueling commerce.

Blog, Traffic Stop Blog

Smart Cities: Why You Need to Become One

When you hear the term ‘smart cities,’ what do you think of?  Light rail projects with completion dates in 2025?  Privacy policy initiatives?  Lighting that adjusts itself depending on whether people are around? Or perhaps even refrigerators that let you know if you have eggs or toasters that adjust from light to dark depending on who is standing in front of it?

Smart cities projects have a great ability to return real benefits to your citizens, but oftentimes they can be overwhelming to think about or take on when their results come in future years.  Transportation projects can seem particularly challenging.

Did you know that half of urban city-dwellers will benefit from smart city programs by 2019, according to market research firm Gartner*?  With traffic and transportation initiatives at the top of many smart cities’ project lists, real benefits—from relieving traffic congestion (and emissions), making neighborhoods safer and relieving stress on your infrastructure—are easily within reach for most cities.

Scioto River and Columbus Ohio skyline at dusk

Understanding how to leverage innovation and technology to make lives better for your citizens now and into the future is critical to the success of your efforts.  Being “agile” is the key.  And knowing how to implement transportation programs that both make a difference in 2017 and lay the groundwork for success in the future is critical to your success.  *Predicts 2017: Government CIOs Are Caught Between Adversity and Opportunity, November 10, 2016

Regardless of the population or size of your municipality, there are considerable advantages to adopting a smart cities mindset and approach to planning, management, and growth.

Where to Begin 
Rapid advancements in secure information and communication technology (ICT), as well as the Internet of Things (IoT) solutions, have popularized the vision of smart cities—municipalities that can manage their assets, including transportation, law enforcement, and public works as well as government services and utilities. Communities across the country are quickly recognizing the enormous benefits associated with becoming a smarter city, including more efficient processes, better response times and a more proactive approach to planning for the future of all their citizens.

Smart transportation and traffic management systems are a central component of any intelligent city network, thanks to technologies and tools that have made it possible to improve traffic flows, increase road safety, maximize parking availability, reduce gas consumption and emissions, and strengthen communication with constituents.

Being a full-fledged smart city does not happen overnight—it takes careful planning and implementation of carefully vetted technologies and solutions. In the coming weeks, we’ll excerpt from our popular whitepaper “Smarter Cities:  5 Ways to See Results in 2017” and help you walk through how you can identify and implement projects that not only lay the foundation for your future Smart City but also provide real, tangible impacts in 2017.

More about becoming a smarter city in our next post. You can read ahead if you’d prefer by downloading the full whitepaper here…

Blog, Traffic Stop Blog

Traffic Data Sharing and Analysis

Data, data, data. It’s everywhere. On devices, in files, on spreadsheets and worst of all, captured in manual tracking logs.  But there’s an easier way to analyze your data and create the reports that help your traffic studies solve your thorniest problems.  Thanks to sensor-driven cloud-based systems,  data collection and analysis have become even easier, according to Ted Graef, All Traffic Solutions’ founder and Chief Operating Officer.

“Traffic engineers are accustomed to spending days tracking down data buried in Excel documents saved on someone’s computer,” he said. “With cloud-based data collection,  all anyone has to do is go online and all their information—from maps to traffic data—is right there in one central location. For example, StatTrak data is uploaded automatically directly from the unit, so when a user clicks on a specific location they have immediate access to the data and can easily run reports.”

Data is also easily shared across departments or with partner agencies such as law enforcement.  Additionally, Graef said, All Traffic Solutions has integrated mobile phone alerts so that traffic engineers are notified if one of their devices is broken, stolen or is low on batteries, and other new features are added periodically.  TraffiCloud Report

“ In the near future, checking and analyzing traffic data will be as easy as checking your email,” he added.

Cloud-based traffic management solutions have the added benefit of helping to make a city’s traffic smarter, by providing a system to coordinate all of its signs, sensors and devices, allowing traffic engineers to host all the data in one place and be able to access it anywhere so traffic decisions can be made based on the real-time data.

Additionally, attaching Excel documents and tracking changes can be a thing of the past. With cloud-based systems, the entire team can all be on the same page. Every logbook can be web enabled so anyone can access the most current version, and base strategy on the most recent traffic reports. All the devices can be integrated regardless of what manufacturer made it, providing a “traffic ecosystem” of speed sensors that work with counters and message signs so drivers are aware of current roadway conditions.

A department could build this system itself with a team of IT professionals, but it would take valuable resources away from the department’s main mission. Hosted or “cloud-based’ systems allow busy traffic departments to focus on the end product, not on the technology to make it happen.  A hosted system not only solves that problem but also requires less of an investment because of the developer, not the department, is responsible for rolling out new versions of the software and updating hardware.

Using Web-based count and classify devices that mount on poles or medians instead of busy roads, provide safety for installers, and fast access to data from any Internet-ready device. You can utilize accurate, plentiful data for more informed decision-making and smoother, more expedient traffic studies.

Learn how the Missouri Department of Transportation was able to increase the safety and efficiency of their traffic studies here.  

All Traffic Solutions delivers cloud-based traffic management solutions including radar speed and variable message displays, imaging products, and intelligent transportation systems for law enforcement, municipalities and smart cities. Our innovative TraffiCloudTM transportation management platform is changing the way smarter cities solve their most complex safety, transportation, and parking challenges by allowing them to manage all their traffic equipment remotely, as well as leverage data to increase traffic safety, streamline their operations and achieve lasting results.

Blog, Traffic Stop Blog

Web-enabled Count and Classification Devices: Goodbye Road Tubes!

Today, transportation data collection equipment or ‘counters’ have become a component of the “Internet of Things” — that buzz phrase heard at conferences and on the news, that more often than not refers to “smart toasters” and “connected refrigerators.” But in the case of web-enabled traffic devices, the benefits to the transportation industry are more substantial and yes, more justifiable than being able to see how your food is doing.

Now, with a click of a mouse you can check on the counter and the data it’s collecting. You can make more expedient judgments or decisions based on preliminary data and improve traffic flow with educated hypotheses about what’s happening in the field.Armadillo-Graphic-4-opposing-lanes-for-Web

Additionally, thanks to these cloud-enabled devices, you can test your hypotheses by running reports while they are still in the field collecting data. You can even begin to understand the bigger traffic picture by layering data from other devices or running competitive reports to compare how traffic is currently functioning throughout your city.

The devices have also become less intrusive. Now, counters are small enough that they can be banded on a road sign pole by a single person — saving manpower and time and making those inconvenient road tubes a thing of the past.

How much does it cost to prepare a traffic study? Transportation studies can be expensive and should not be conducted without considering the alternatives. There is no “typical” cost for conducting studies since transportation problems often are unique in scope and sensitive to regional differences in travel patterns.

A traffic study can range in cost from a few thousand dollars to hundreds of thousands of dollars, based on the complexity and extent of the study. But if you’re trying to cost-effectively and efficiently collect data that truly supports your need, then automating the collection of that data, and expanding the amount of data you are collecting using automated cloud-based technology just makes good sense.

Blog, Traffic Stop Blog

Count & Classify in the Cloud

We are switching gears now to talk about counting cars. Yes, counting and classifying the cars on your roads.  There are quite a few reasons you want to study the volumes of cars on your roads, from resolving complaints to supporting requests to change speed limits to understanding how to better configure your roads to support a perceived increase in traffic.  Any way you slice it, understanding the kinds, volumes, and speeds of vehicles on your roads is useful in supporting your traffic safety program.C&C

At the heart of every great traffic engineering project is a good traffic study. Data derived from traffic studies can provide the information needed to make the right decisions about safety, efficiency, and effectiveness of traffic management efforts.

But undertaking a traffic study? What about the time commitment? Cost? Duration? Resources and safety? These can be hard to quantify. The typical answer is “well, that depends” on what you’re studying and the kind of analysis you need.

The good news is that new traffic management technologies and enhancements are being developed all the time. Technology-based traffic equipment is more affordable, easier to deploy and manage, more compact, and there are more choices available.    They provide for access to your data in real time, provide a more comprehensive picture of your traffic environment, and can cost thousands less than manual data collection.  

Check out our portfolio of counting and classifying products here, and stay tuned as we discuss how enabling cloud-based IoT (Internet of Things) sensors can help you optimize your traffic programs (without scaring you or requiring an IT consultant to set up your system).  

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